For a while now, I’ve been trying to adopt the Beyond Bullet Points presentation style outlined in Cliff Atkinson’s book of the same name. Some folks call it the Web 2.0 style as well. It focuses on gaining audience buy-in by connecting them to the material through high-impact visuals. It’s essentially linear storytelling. In fact, Atkinson tells the presenter to outline the presentation in “Acts”–just like plays or television shows.
I don’t know if John Hicks of Hicksdesign knows of this concept, but he carried it out wonderfully. He took the audience through the process of redesigning a website–starting with the problems with the original, all the way through the redesign. Humorous and thoughtful, it was enough to keep me awake for the hour after my grease-laden lunch. Considering I had a severe case of jetlag as well, that’s saying something!
The best thing about Hicks’ style is that he talked about the underlying “whys” of the redesign put the super-geeky css talk in context and HELPED A NEWBIE “GET IT.” He could conduct a seminar series or write a university curriculum this way. What a service to help the web designers of the world use both sides of their brains!
I’m buying the Conference in a Box just for this presentation!