Strategy
Work focused on institutional planning, systems thinking, digital capacity, and the intentional alignment of technology with mission and audience needs.
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Digital Heritage Pros Share Top Tips for Developing Strategy
Digital strategy starts less with choosing technology than with getting clear about purpose, audiences, evidence, and actual institutional needs. Drawing on advice from practitioners across the cultural sector, this piece considers visual storytelling, CRM, testing, platforms,…
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Information Technology: The less-fun, crucially important foundation of digital heritage evolution
Taking responsibility for IT initially felt like a detour from digital strategy and audience engagement. Instead, rebuilding the institution’s infrastructure revealed how deeply creative digital work depends on networks, servers, wireless access, policies, cybersecurity, and systems…
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The Strategic Linchpin: Transforming Digital Tools into an Interpretive Platform
A strategic linchpin is a technology or approach that solves several institutional problems at once and becomes a platform for further work. Drawing on examples including the Preservation Technology Podcast and later digital initiatives, this piece…