Can virtual connections and digital media yield tangible benefits for heritage resources? Dale Kronkright says “yes.” And, that’s based on his experience as head of conservation at the Georgia O’Keeffe Museum in Santa Fe New Mexico. In this interview, he’ll talk about the Georgia O’Keeffe Imaging Project. The project field-tested three technologies in “Computational Imaging” and brought its audiences along for the ride with real-time updates on the social web. Their approach was profoundly effective, without being too complex from the production standpoint. There’s a takeaway here for most any heritage project.

If you’d like to learn more about the Georgia O’Keeffe Museum, the Imaging Project, or Dale, visit:

• GOK Conservation
• Project blog
• Dale on Twitter

“Digital Heritage Planning” A strategy kit with use cases and best practices for demystifying goals, objectives and tactics: https://voicesofthepast.org/2010/03/31/social-media-planning-for-heritage-organizations-differentiating-goals-objectives-tactics/ Expanded: https://voicesofthepast.org/2014/02/02/planning/

Pinterest.com/heritagevoices

Archive note: The Georgia O’Keeffe Imaging Project blog is now an archived artifact, but the computational-imaging work itself became embedded in the Museum’s conservation practice. The Museum still uses RTI, photogrammetry, infrared photography and other advanced imaging to document condition and study O’Keeffe’s materials. In 2026 it also launched Access O’Keeffe, a digital catalogue raisonné that publishes conservation and technical documentation—including reports by Dale Kronkright. The experiment described in this interview did not simply generate social-media content; it helped build a body of technical knowledge that could later become part of a public research system.