Strategy
Strategy across cultural heritage, communications, digital practice, institutions, and public engagement: aligning goals, audiences, systems, resources, and outcomes.
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Digital Heritage Pros Share Top Tips for Developing Strategy
Digital strategy starts less with choosing technology than with getting clear about purpose, audiences, evidence, and actual institutional needs. Drawing on advice from practitioners across the cultural sector, this piece considers visual storytelling, CRM, testing, platforms,…
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Developing a Community of Digital History Makers with a GLAM Cyber Café
The GLAM Café model was designed to give museum, library, archive, and heritage practitioners a regular place to experiment, learn, and build relationships around digital work. Drawing on models such as Wiki Salons, THATCamp, Code for…
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Yours Truly: An Interactive Archives Project
Yours Truly transformed thousands of pieces of Vizcaya correspondence into an interactive storytelling experience built around human-centered design. Rather than simply digitizing archival material, the project asked visitors to explore James Deering’s personality and choices through…
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Information Technology: The less-fun, crucially important foundation of digital heritage evolution
Taking responsibility for IT initially felt like a detour from digital strategy and audience engagement. Instead, rebuilding the institution’s infrastructure revealed how deeply creative digital work depends on networks, servers, wireless access, policies, cybersecurity, and systems…
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The Strategic Linchpin: Transforming Digital Tools into an Interpretive Platform
A strategic linchpin is a technology or approach that solves several institutional problems at once and becomes a platform for further work. Drawing on examples including the Preservation Technology Podcast and later digital initiatives, this piece…
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Where Technology Meets Interpretation: Workshop Resources
Workshop resources on audience research, digital strategy, technology selection and interpretation for museums, gardens and cultural sites.
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Mobile Tour Platforms for Museums and Cultural Sites
A comparison of mobile-tour platforms for museums and cultural sites seeking more participatory, multimedia and visitor-centered interpretation.
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Digital Media Approaches in Gardens and Historic Landscapes
An overview of digital approaches for interpreting, managing and sharing gardens, cultural landscapes and other living heritage collections.